定位 - 清大EMBA|清华总裁班|清华研修班授课师资

“定位” 的搜索结果，共6条

定位之后，如何穿透心智？

定位之后，如何穿透心智？

从19世纪60年代到21世纪，是美国现代咖啡业蓬勃发展的150年。在这150年中，美国咖啡业城头变换大王旗，从阿巴克尔到麦斯威尔，从麦斯威尔......

定位李广宇定位战穿透心智

杨石头

think3group智立方品牌营销传播集群创始人；中国品牌节 2020十大首席品牌官；英国Super brands全球品品牌评级中国区评......

房地产项目精准定位与产品实战营销策划

房地产项目精准定位与产品实战营销策划

通过国内外优秀地产企业的案例研讨，分享标杆企业项目营销策划管理方面的执行路径与实践操作经验，诠释市场定位、客户细分、客户敏感点分析、产品信息......

差异化营销与品牌定位战略

差异化营销与品牌定位战略

课程大纲一、认知差异化营销战略的三大核心——差异化定位1.营与销：营销要从“三头”做起2.差异化战略定位的来源与发展3.差异化战略定位基础：......

品牌创新思维与定位实操

品牌创新思维与定位实操

课程简介：.在这个产品/服务早已同质化、竞争已然白热化的市场环境中，在这个产品价格战日渐升级、企业利润空间备受挤压的竞争环境下，在这个很多竞......

定位战略：新竞争时期企业经营之道

定位战略：新竞争时期企业经营之道

【课程背景】商业中的“定位Positioning”概念，最早于1969年由杰克·特劳特首次提出，指企业必须在外部市场竞争中界定能被顾客心......

共6条
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基本文件错误 SQL 调试

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